It’s that time of year when Glasgow’s SEC plays host to Scotland’s premier event for professional audio, lighting, AV and rigging for the events and entertainment industries – PLASA Focus Glasgow. The show brings all the latest technologies under one convenient roof, showcases the very latest products, stages cutting-edge demos and has a packed programme of seminars, too!
As with previous years, Flightcase Warehouse will be in attendance as an official PLASA-member exhibitor. Our team will be on hand at Stand D8 to provide expert advice, answer your questions and showcase our latest and greatest flight case solutions (including specialist Chauvet kit). We’re proud to exhibit alongside a stellar group of innovative industry brands – here are just a handful of names we recommend you check out during your visit. For the full exhibitor list, click here.
Regarded the world over for their standout sound gear, D&B Audiotechnik is cemented as a steadfast deliverer of prime audio solutions. The brand offers loudspeakers, amplifiers, networks and software that all work in perfect conjunction with peer equipment, which makes for convenient, seamless and reliable professional-grade audio quality at any type of venue. See them at Stand A2B.
Industry juggernauts Chauvet join us again for PLASA Focus Glasgow, exhibiting at Stand B18. If you happen to be unfamiliar with the brand (and you won’t forget them after you experience their infamously slick setup), Chauvet are specialists in the design and provision of lighting kit for stage and mounted productions, outdoor events, theatres, hospitality venues, cruise ships, clubs, television, touring professionals – you name it. You can catch both Chauvet Professional and Chauvet DJ at this year’s show.
Allen & Heath
Any sound and audio professional will tell you that a good mixing desk is worth its weight in gold. This is why we’d suggest a visit to Allen & Heath at Stand A2E. The brand is a celebrated designer and manufacturer of mixing desks for live sound, permanent installation, DJs, broadcast and recording studios, and is loved by users for its versatile “class” structure of products. At PLASA Focus Glasgow Allen & Heath will include their recently-announced SQ Series of desk.
Stage Electrics is the full package: they’re a specialist installer of a wide range of services and systems for theatres, arts venues, education and events in addition to offering valuable maintenance and repair extras. The company also supports customers with in-house CAD, engineering workshops and testing to ensure that exceptional performances come as standard. Join their team at Stand C10.
See a piece of kit that you just can’t go without whilst at PLASA, but need a reliable case that will keep it safe in testing conditions? Get in touch with Flightcase Warehouse. We can create a bespoke protective solutions that is custom-made to your latest purchase and we also retail a wide range of off-the-shelf flight cases that are specifically designed for popular equipment. Please email firstname.lastname@example.org, call 01827 60009 or click www.flightcasewarehouse.com / www.proflightcase.com for more information.
We’re sure you have a great idea of your brand and its identity, values and aspirations – after all, you work to make it a success every day! But how often do you step back and ask yourself how your brand, products and services are perceived by others – i.e. clients, potential contracts and ideal customers? Centering on brand and regularly looking at how to maximise its impact even more, can really help your business to grow through reinforcing a unique, consistent and engaging identity of who you are, what you do and why customers should choose to work with you!
Branding and rolling out an effective brand-led strategy can be a lengthy process. However, there is a quick and cost-effective way in which you can utilise branding that will reap you instant rewards. Do you have or require flight cases? Well, personalise them to your brand with the guidance and expertise of Flightcase Warehouse! Here’s just 3 of the instant advantages you can enjoy from branding the kit you use day in, day out.
1) Your Brand Makes Your Statement
A company’s visual brand can deliver a lot of information to current and prospective customers in a short amount of time and with minimum effort. Logos, brand-led images and visual straplines relay your businesses’ ideals, benefits and of course, style, within seconds! Not only does this give you a chance to make a lasting and positive first impression, but it can establish a base layer of trust. Branding professionals tell us that consumers are more likely to align themselves and do business with a company that has a professionally branded image, as it implies a level of industry experience and expertise.
2) Boost Employee Pride and Performance
Whilst branding can do wonders for your custom, it can also have massive benefits to the morale and performance of your team. For example, your workforce feels a sense of pride when they have a clear brand that delivers top of the line services or products that they deem as professional, leading, and genuine. Pride can result in two things most businesses aspire to generate: loyalty and advocacy. This means you keep a tight team together for longer, helping you to deliver consistent and quality service and that you’re less likely to lose their skills to competitors.
3) Make Equipment and Products Your Advert
It’s no secret that a key benefit of branding is that your logo has the potential to turn anything that you use (whether technical equipment, uniform or the flight cases that you rely on for storage and transportation) into an advert. As you travel, work different jobs and come into contact with a wide range of fellow industry professionals and prospective customers, branding presents endless visual marketing opportunities. The visibility that kit branding offers is invaluable and is an ideal solution for any size of business that wants to grow their brand, engage and make a statement about the great work they do.
Flightcase Warehouse is fully equipped to deliver totally bespoke and branded protective solutions for any industry. Through our Pro Flightcase service we offer logo and typography branding, engraving and digital printing in addition to designing specifications that make full use of your brand’s visual identity. To find out more and get a quote, please call 01827 60009 or email email@example.com
2018 is now here which means it’s time to look to the year ahead and all the opportunities it presents. With this in mind, we like to kick off every January by planning our events schedule and checking out the biggest and best trade shows in the industry calendar. Here are just a handful of favourites from our agenda so far – featuring events from London to California!
1. PLASA Shows
PLASA, the leading international trade association for live entertainment technology, organises 3 shows per year focusing on presenting the most ground-breaking tech and new products from leading global brands to an international audience of pro audio, lighting, broadcast, AV and stage technology experts. Being PLASA members ourselves, we are big advocates of the organisation’s various events and encourage any industry professional to check out a show in 2018 for unparalleled access to amazing innovations, live demos, workshops and networking opportunities. The flagship show is at Olympia London, but you can next catch the PLASA action in Glasgow this 17th-18th of January.
2. The Event Production Show
Another juggernaut of a trade show held at Olympia London, the Event Production Show is the self-proclaimed ‘leading event for the UK’s live event sector’. From previous exhibiting experience, Flightcase Warehouse can confirm EPS certainly lives up to this claim. It treats visitors to cutting edge technology demonstrations, informative keynotes from some of the most creative thinkers in the entertainment tech and live events industries and inspires new ways of looking at events in modern environments. A high footfall matched with delegates who care passionately about what they do makes EPS an essential event on your 2018 trade show calendar. This year it runs from 28th February-1st March.
Casting our net slightly wider to the European continent, we look to Germany’s Musikmesse – one of the most important annual events in music. Musikmesse specialises in music production and instruments and is a true stalwart in the musical trade show world alongside NAMM (Anaheim, USA). The show itself stages over 1000 sub-events over its running course including artist spotlights, exhibitor demonstrations and technology showcases – covering a breath-taking floor space. This year Flightcase Warehouse is proud sponsor of the mondo*dr awards which will be held during Musikmesse. Musikmesse takes place from the 11th-14th April, in Frankfurt Germany.
Unless you’ve already got your ticket and booked flights to sunny California, you probably won’t be able to visit NAMM 2018 which is held this January 25th-28th in Anaheim, USA. However, we couldn’t complete this list without shining a spotlight on what is arguably the biggest and most famous show in the music, sound and event technology community. The NAMM show features the latest products from more than 7,000 brands, industry education, special events, concerts and one-off experiences. The trade show has a great ethos – to promote the pleasures and benefits of making music – which we really admire.
Do you work in event production, entertainment technology, music or sound technology and are planning to exhibit at a trade show in 2018? Flightcase Warehouse can help with your equipment’s protection and transportation needs. From convenient off-the-shelf flight cases to totally bespoke, made-to-measure creations, we can provide a solution that’s perfect for you. Call 01827 60009, email firstname.lastname@example.org or visit www.flightcasewarehouse.co.uk for more information.